High Usage of Internet Portal confirms the leading Market Position of glasstec

Now the dates are cut in stone: glasstec, the 19th International Trade Fair for Machinery, Equipment, Applications, Products, will be held at the Düsseldorf exhibition centre from 24 to 28 October 2006. Likewise, the Special glass technology live Show and the accompanying technical symposium will be held in their familiar high-quality format. Currently, the experts on the exhibitors’ advisory board are busy compiling the current nomenclature for 2006. As a brand new feature this nomenclature will also be published in Russian and Turkish to meet the rising demands emerging on these growing markets. glasstec 2004 already saw a nomenclature in Chinese which was extensively used by oriental enterprises to gain an understanding of the ranges on show at glasstec. Furthermore, it doubled as a marketing tool for the experts working for Messe Düsseldorf China (a 100% subsidiary of Messe Düsseldorf) to canvass Chinese companies. Successfully so: at glasstec 2004 42 firms from China were present compared to only 19 two years before. The interest taken in glasstec does not dwindle in between the events either – as evidenced by the sustained high number of visitors to the Internet portal. At www.glasstec.de the latest news on glasstec and the entire glass industry can be downloaded any time and anywhere. In the categories Trade Market, Job Module and on-line glass calculations alone the number of hits were up by 34% against the previous year to a total of 518,000 page impressions. This reflects the great appeal of the Internet portal and confirms glasstec as the sector’s foremost international trade fair. glasstec and its Internet Portal – www.glasstec.de - are also presented and promoted by Messe Düsseldorf and its partner, OGIS GmbH, at international fairs such as the China Glass in Shanghai from 13 to 16 April. The exhibitors of glasstec 2004 enjoy ample opportunities to use this Portal, e.g. by uploading current company news themselves any time they like. This goes for product innovations just as much as for novelties and all online entries. Moreover, exhibitors can even use the Trade Market and the Job Module free of charge. Online support is provided via the email contact address glasstec-support@messe-duesseldorf.de. The “new” pdf catalogues for the last glasstec met with particular interest. Now the organisers are busy optimising this service even further. Exhibitors and visitors use this digital service in order to download not only conventional catalogue entries but also extra information such as company profiles or product innovations on relevant companies in the form of a printable pdf file. News items, the News-Ticker, forums, company and country reports as well as newsletters provide users with a comprehensive industry overview at any time. “With our Internet Portals we offer our customers an all-encompassing information, communication and service platform 24/7 and 365 days a year,” explains Werner M. Dornscheidt, President & CEO of Messe Düsseldorf. “Our fairs and our Internet features therefore constitute an ideal marketing platform that caters to almost every wish.”